3 Reasons your Small Business Needs Email Campaigns 10-must-know-email-marketing-stats-

Do you know that the best way to reach your target market is with email campaigns? What system do you currently have in place for communicating directly with your clients? How do you save contact information for potential clients or customers?

Consistently reaching your target audience is vital to increasing your revenue and establishing your brand. Did you know that “E-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and Twitter combined?” McKinsey & Company

Reach your target audience with Email Campaigns

Reason #1

“The total number of worldwide email accounts is expected to increase from nearly 3.9 billion accounts in 2013 to over 4.9 billion accounts by the end of 2017. This represents an average annual growth rate of about 6% over the next four years.” The Radicati Group, Inc.


Reason #2

“People who buy products marketed through email spend 138% more than people that do not receive email offers.” Convince & Convert


Reason #3

“For every $1 spent, $44.25 is the average return on email marketing investment.” EmailExpert



For these reasons, and so many more, it is time to ramp up your direct email sales. Here are some popular platforms you can use:

Constant Contact

Constant Contact is one of the most popular email campaign platforms at around $20/month. This includes email templates, social media integration, contact management, campaign insights and more. Click here to begin a 60-day free trial!



iContact is a popular choice and begins at $14.00/month. This includes mobile-ready templates, campaign tracking, list management, autoresponders, reports and technical support. Click here to begin a 30-day free trial!



MailChimp is easily one of the most popular platforms because of its price point: Free! This includes analytics, templates, automation and personalization, and web integration. Click here to sign up for free!


Are you ready to build your list and grow your business? I would be happy to help you set up your account and get your first email sent today! Contact me to begin!


Lisa Gale

Lisa helps small businesses owners improve their online presence and visibility to attract new clients. She develops systems and processes to improve digital marketing efforts and help entrepreneurs reach their business goals. Schedule a free 30-minute strategy session here.